Via Bridges creates lasting pathways that join worlds together. Offering the full scope of civil engineering services, it balances engineering excellence with a strong touch of beauty.
At Dan Alexander & Co., we rebranded the company, developing its perception and strategy. Inspired by brutalist architecture, we crafted a visual identity based on geometrical shapes over a minimalistic color palette.
Work also included the development of the Via Bridges unique logotype, and the guidelines for the brand’s photographic language that will be used in all the brand’s items.