Our current zeitgeist has changed our visual environment and perception.
The various zoom windows that are now an inherent part of our post-pandemic life have become a typical visual construction that we all experience on a daily basis.
In our new design for Vtool website, we took this current visual look that we were forced to adapt to, of distant people talking to each other through virtual windows, and shifted it to create a better window/virtual world using the pop art technique to portray a new, happier and optimistic reality, one that achieves an equilibrium between our current arduous reality and a harmonious, artistic, colorful human ecosystem.
We put this on our office wall, the people themselves are our symbols, and our symbols are our people.